Implementing E-Commerce Strategies: A Guide to Corporate Success after the Dot.Com Bust - Marc J. Epstein - Books - ABC-CLIO - 9780275984632 - August 30, 2004
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Implementing E-Commerce Strategies: A Guide to Corporate Success after the Dot.Com Bust

Marc J. Epstein

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Implementing E-Commerce Strategies: A Guide to Corporate Success after the Dot.Com Bust

The debate as to whether a company should or should not invest in e-commerce is over: everybody does. The concern now is to survive in this new world with its new challenges - a world in which web site design is the lynchpin and a computer meltdown unthinkable. Mark Epstein explores how 32 companies have fared.

224 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released August 30, 2004
ISBN13 9780275984632
Publishers ABC-CLIO
Pages 224
Dimensions 160 × 240 × 20 mm   ·   485 g
Language English  
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