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How to Sell to an Idiot: 12 Steps to Selling Anything to Anyone
John Hoover
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How to Sell to an Idiot: 12 Steps to Selling Anything to Anyone
John Hoover
HOW TO SELL TO AN IDIOT Selling to customers looking to get the most bang for their buck is a difficult feat. The only customers tougher than hagglers are the ones so uninformed about what they are buying, they don't even realize when they are getting the deal of a lifetime.
224 pages, black & white illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | November 1, 2005 |
| Original release date | 2006 |
| ISBN13 | 9780471718543 |
| Publishers | John Wiley & Sons Inc |
| Pages | 224 |
| Dimensions | 153 × 232 × 18 mm · 263 g |
| Language | English |
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