Licensing Best Practices: Strategic, Territorial, and Technology Issues - R Goldscheider - Books - John Wiley & Sons Inc - 9780471740674 - May 9, 2006
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Licensing Best Practices: Strategic, Territorial, and Technology Issues

R Goldscheider

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The LESI Guide to Licensing Best Practices: Additional Strategic Issues and Contemporary Realities is a collection of sophisticated, cutting-edge articles written by experts at the top of their craft. It provides a real-world analysis of what is happening in licensing today and the opportunities and challenges that lie ahead.

312 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released May 9, 2006
ISBN13 9780471740674
Publishers John Wiley & Sons Inc
Pages 312
Dimensions 188 × 259 × 28 mm   ·   767 g
Language English  
Editor Goldscheider, Robert
Editor Gordon, Alan H.
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