Predicting and Changing Behavior: The Reasoned Action Approach - Martin Fishbein - Books - Taylor & Francis Inc - 9780805859249 - July 27, 2009
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Predicting and Changing Behavior: The Reasoned Action Approach 1st edition

Martin Fishbein

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Predicting and Changing Behavior: The Reasoned Action Approach 1st edition

This book describes the reasoned action approach, an integrative framework for the prediction and change of human social behavior. It discusses critical issues related to the reasoned action framework, and provides methodological and conceptual tools for the prediction and explanation of social behavior and for designing behavior change interventions.


538 pages, 5 black & white illustrations, 3 colour illustrations, 34 black & white tables

Media Books     Hardcover Book   (Book with hard spine and cover)
Released July 27, 2009
ISBN13 9780805859249
Publishers Taylor & Francis Inc
Pages 538
Dimensions 162 × 237 × 35 mm   ·   950 g
Language English