Market Your Way to Growth: 8 Ways to Win - Kotler, Philip (Northwestern University) - Books - John Wiley & Sons Inc - 9781118496404 - March 8, 2013
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Market Your Way to Growth: 8 Ways to Win

Kotler, Philip (Northwestern University)

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Market Your Way to Growth: 8 Ways to Win

Marketing guru Philip Kotler and global marketing strategist Milton Kotler show you how to survive rough economic waters With the developed world facing slow economic growth, successfully competing for a limited customer base means using creative and strategic marketing strategies.

240 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 8, 2013
ISBN13 9781118496404
Publishers John Wiley & Sons Inc
Pages 240
Dimensions 160 × 231 × 23 mm   ·   428 g
Language English  
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