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Global Luxury Trends: Innovative Strategies for Emerging Markets
J. Hoffmann
Global Luxury Trends: Innovative Strategies for Emerging Markets
J. Hoffmann
The rise of emerging market luxury brands, digital and online innovations, and growth in consumption globally has opened the doors for seasoned luxury houses and new players to expand their horizons. This book charts the trends that are shaping the luxury industry, particularly the rise of the luxury industry in Asia and emerging markets.
280 pages, Illustrations
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | December 4, 2012 |
ISBN13 | 9781137287380 |
Publishers | Palgrave Macmillan |
Pages | 275 |
Dimensions | 164 × 234 × 22 mm · 566 g |
See all of J. Hoffmann ( e.g. Book and Hardcover Book )