
Tell your friends about this item:
The Neuroscience of Multimodal Persuasive Messages: Persuading the Brain - Routledge Studies in Technical Communication, Rhetoric, and Culture 1st edition
Dirk Remley
The Neuroscience of Multimodal Persuasive Messages: Persuading the Brain - Routledge Studies in Technical Communication, Rhetoric, and Culture 1st edition
Dirk Remley
In this book, Dirk Remley applies his model of integrating multimodal rhetorical theory and multi-sensory neural processing theory pertaining to cognition and learning to multimodal persuasive messages.
172 pages, 9 black & white illustrations, 1 black & white tables, 1 black & white halftones, 8 black
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | March 2, 2017 |
ISBN13 | 9781138635814 |
Publishers | Taylor & Francis Ltd |
Pages | 172 |
Dimensions | 235 × 158 × 15 mm · 386 g |
Language | English |