Marketing Metrics: Leverage Analytics and Data to Optimize Marketing Strategies - Christina Inge - Books - Kogan Page Ltd - 9781398606593 - September 3, 2022
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Marketing Metrics: Leverage Analytics and Data to Optimize Marketing Strategies

Christina Inge

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Marketing Metrics: Leverage Analytics and Data to Optimize Marketing Strategies

Create customer-centric marketing, establish channel ROI and build your brand with this jargon-free and step-by-step guide to unlocking the full power of data and analytics.


256 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 3, 2022
ISBN13 9781398606593
Publishers Kogan Page Ltd
Pages 336
Dimensions 234 × 157 × 29 mm   ·   520 g
Language English