The Retail Value Proposition: Crafting Unique Experiences at Compelling Prices - Kyle Murray - Books - University of Toronto Press - 9781442643635 - February 27, 2013
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The Retail Value Proposition: Crafting Unique Experiences at Compelling Prices

Kyle Murray

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The Retail Value Proposition: Crafting Unique Experiences at Compelling Prices

Whether you are an aspiring merchant or an industry veteran, this book's strategic framework will help you build a solid foundation for your business in today's ever-evolving retail marketplace.


248 pages, 10 figures; 10 tables

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 27, 2013
ISBN13 9781442643635
Publishers University of Toronto Press
Pages 248
Dimensions 231 × 158 × 22 mm   ·   498 g

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