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Mapping Experiences: A Complete Guide to Creating Value through Journeys, Blueprints, and Diagrams 2nd edition
James Kalbach
Mapping Experiences: A Complete Guide to Creating Value through Journeys, Blueprints, and Diagrams 2nd edition
James Kalbach
This updated book shows your team how to use alignment diagrams to turn valuable customer observations into actionable insight. With this powerful technique, you can visually map existing customer experience and envision future solutions.
400 pages
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | November 30, 2020 |
ISBN13 | 9781492076636 |
Publishers | O'Reilly Media |
Pages | 400 |
Dimensions | 187 × 233 × 25 mm · 698 g |
Language | English |