Mapping Experiences: A Complete Guide to Creating Value through Journeys, Blueprints, and Diagrams - James Kalbach - Books - O'Reilly Media - 9781492076636 - November 30, 2020
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Mapping Experiences: A Complete Guide to Creating Value through Journeys, Blueprints, and Diagrams 2nd edition

James Kalbach

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Mapping Experiences: A Complete Guide to Creating Value through Journeys, Blueprints, and Diagrams 2nd edition

This updated book shows your team how to use alignment diagrams to turn valuable customer observations into actionable insight. With this powerful technique, you can visually map existing customer experience and envision future solutions.


400 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 30, 2020
ISBN13 9781492076636
Publishers O'Reilly Media
Pages 400
Dimensions 187 × 233 × 25 mm   ·   698 g
Language English  

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