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Computational Advertising: Techniques for Targeting Relevant Ads - Foundations and Trends (R) in Information Retrieval
Dave, Kushal Varma, Vasudeva
Computational Advertising: Techniques for Targeting Relevant Ads - Foundations and Trends (R) in Information Retrieval
Dave, Kushal Varma, Vasudeva
Focuses predominantly on the problems and solutions proposed in traditional areas while also looking briefly at the emerging areas. To facilitate future research, a discussion of available resources, a list of public benchmark datasets and a discussion on future research directions are provided in the concluding sections.
174 pages
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | October 29, 2014 |
ISBN13 | 9781601988324 |
Publishers | now publishers Inc |
Pages | 174 |
Dimensions | 156 × 234 × 9 mm · 254 g |
Language | English |
See all of Dave, Kushal Varma, Vasudeva ( e.g. Paperback Book )