A Practical Guide to Focus Groups - Sarah Mcnicol - Books - Lulu.com - 9781716409295 - November 23, 2020
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Sarah Mcnicol
A Practical Guide to Focus Groups

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The Practical Guide to Focus Groups incorporates ideas from both academic and commercial research, based on evidence from research methods literature, whilst also being practically-focused. The guide is intended as an introduction to setting up and conducting focus groups for people in a variety of roles and sectors.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 23, 2020
ISBN13 9781716409295
Publishers Lulu.com
Pages 76
Dimensions 148 × 210 × 4 mm   ·   99 g
Language English  
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