Surveys That Work: A Practical Guide for Designing and Running Better Surveys - Caroline Jarrett - Books - Rosenfeld Media - 9781933820538 - August 17, 2021
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Surveys That Work: A Practical Guide for Designing and Running Better Surveys

Caroline Jarrett

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Surveys That Work: A Practical Guide for Designing and Running Better Surveys

Surveys That Work explains a seven-step process for designing, running, and reporting on a survey that gets accurate results. In a no-nonsense style with plenty of examples about real-world compromises, the book focuses on reducing the errors that make up Total Survey Error--a key concept in survey methodology. If you are conducting a survey, this book is a must-have.


368 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 17, 2021
ISBN13 9781933820538
Publishers Rosenfeld Media
Pages 368
Dimensions 229 × 153 × 25 mm   ·   793 g
Language English