Global Content Marketing: How to Create Great Content, Reach More Customers, and Build a Worldwide Marketing Strategy that Works - Pam Didner - Books - McGraw-Hill Education - Europe - 9780071840972 - October 16, 2014
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Pam Didner
Global Content Marketing: How to Create Great Content, Reach More Customers, and Build a Worldwide Marketing Strategy that Works Ed edition

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Technology has virtually erased national borders, forever transforming the way we reach and engage customers, as well as the way we search for and consume content. This book helps learn how to: create content that engages people - regardless of their country and culture; and identify key actions and strategies to apply to your projects.

224 pages, black & white illustrations, black & white line drawings, black & white tables, figures

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 16, 2014
ISBN13 9780071840972
Publishers McGraw-Hill Education - Europe
Pages 256
Dimensions 159 × 229 × 13 mm   ·   360 g
Language English  

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