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Herd: How to Change Mass Behaviour by Harnessing Our True Nature
Earls, Mark (Brighton, UK)
Herd: How to Change Mass Behaviour by Harnessing Our True Nature
Earls, Mark (Brighton, UK)
". fascinating. Like Malcolm Gladwell on speed. " -THE GUARDIAN "HERD is a rare thing: a book that transforms the reader's perception of how the world works". -Matthew D'Ancona, THE SPECTATOR "This book is a must. Once you have read it you will understand why Mark Earls is regarded as a marketing guru.
424 pages, Illustrations
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | July 17, 2009 |
ISBN13 | 9780470744598 |
Publishers | John Wiley & Sons Inc |
Pages | 432 |
Dimensions | 128 × 196 × 23 mm · 458 g |
Language | English |
See all of Earls, Mark (Brighton, UK) ( e.g. Hardcover Book and Paperback Book )