Design Thinking: New Product Development Essentials from the PDMA - Michael G. Luchs - Books - John Wiley and Sons Ltd - 9781118971802 - February 26, 2016
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Design Thinking: New Product Development Essentials from the PDMA

Michael G. Luchs

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Design Thinking: New Product Development Essentials from the PDMA

Develop a more systematic, human-centered, results-oriented thought process Design Thinking is the Product Development and Management Association's (PDMA) guide to better problem solving and decision-making in product development and beyond.


456 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 26, 2016
ISBN13 9781118971802
Publishers John Wiley and Sons Ltd
Pages 464
Dimensions 165 × 245 × 29 mm   ·   782 g