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Marketing Communications: Touchpoints, sharing and disruption 8th edition
Chris Fill
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Marketing Communications: Touchpoints, sharing and disruption 8th edition
Chris Fill
The new edition of Marketing Communications delivers a rich blend of theory with examples of contemporary marketing practice. Providing a critical insight into how brands engage audiences, Fill and Turnbull continues to be the definitive marketing communications text for undergraduate and postgraduate students in marketing and related fields.
816 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | July 4, 2019 |
| ISBN13 | 9781292234977 |
| Publishers | Pearson Education Limited |
| Pages | 816 |
| Dimensions | 193 × 264 × 25 mm · 1.49 kg |
