Healthcare Marketing: Strategies for Creating Value in the Patient Experience - Kerri M. Camp - Books - Cognella, Inc - 9781516514267 - April 2, 2018
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Healthcare Marketing: Strategies for Creating Value in the Patient Experience

Kerri M. Camp

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$ 105.49
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Healthcare Marketing: Strategies for Creating Value in the Patient Experience

Provides students with the tools to effectively combine healthcare expertise with key marketing principles to positively affect patient satisfaction. The book features insights from practicing healthcare professionals, focused readings, and background on marketing insights deeply connected to the world of healthcare.


270 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 2, 2018
ISBN13 9781516514267
Publishers Cognella, Inc
Pages 270
Dimensions 203 × 203 × 10 mm   ·   544 g
Language English