An Overview of the Public Relations Function - Shannon A. Bowen - Books - Business Expert Press - 9781606490990 - April 15, 2010
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Shannon A. Bowen
An Overview of the Public Relations Function

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Provides an executive overview of public relations with a focus on what managers need to know to master the function quickly and effectively. In this title, the author brings the topic of public relations management our research and academic knowledge in the areas of business management and strategy, marketing, public relations, and more.

186 pages, b&w illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 15, 2010
ISBN13 9781606490990
Publishers Business Expert Press
Pages 186
Dimensions 152 × 229 × 9 mm   ·   272 g
Language English  

See all of Shannon A. Bowen ( e.g. Paperback Book )