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Creating Signature Stories: Strategic Messaging that Energizes, Persuades and Inspires
David Aaker
Creating Signature Stories: Strategic Messaging that Energizes, Persuades and Inspires
David Aaker
Creating Signature Stories applies the power of storytelling—a key to any digital program—to strategic messaging.
Illustrations, black and white
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | March 22, 2018 |
ISBN13 | 9781683506119 |
Publishers | Morgan James Publishing llc |
Pages | 190 |
Dimensions | 139 × 214 × 16 mm · 256 g |
Language | English |
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