The Business of Kayfabe

Is that thing you love to do in your spare time worth a million bucks?



The personalities in pro wrestling have always been some of the most unique and entertaining in the world. For over ten years, Kayfabe Commentaries has been the leading production company in the shoot interview genre, and now you'll go inside the company and see how it was done.

Sean Oliver, the on-camera ringmaster and co-owner of the company, takes the reader through all the components of building the business that bought the real-life personalities behind wrestling's outrageous personalities to the masses. From the hits to the cancellations, Oliver explains the logic behind each decision in producing the shows and handling talent--often the most challenging aspect of the job.

Filled with real-world examples from Sean's leading Kayfabe Commentaries, the book outlines the entrepreneurial tenets that can make a small business thrive. Building a "Business of Blood," which Oliver describes as a business born out of its creator's passion for a hobby, will give the small business owner advantages over big business. Go on the KC shoots, explore its business tactics, see the presentation Sean made to TNA Wrestling back in 2010, and hear about his product pitch to KISS's Gene Simmons before he even founded KC. Everything Sean learned about succeeding in this out of the ordinary industry is presented to you in The Business of Kayfabe.

Join Sean and see how your Business of Blood might be able gross over a million dollars in under ten years due to your level of love and insight.