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The Satisfaction of Change: How Knowledge and Innovation Overcome Loyalty in Decision-Making Processes - Palgrave Studies in Democracy, Innovation, and Entrepreneurship for Growth Manlio Del Giudice 1st ed. 2017 edition
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The Satisfaction of Change: How Knowledge and Innovation Overcome Loyalty in Decision-Making Processes - Palgrave Studies in Democracy, Innovation, and Entrepreneurship for Growth
Manlio Del Giudice
This book analyzes the impact of the digital economy on customer satisfaction, shopping experience, resistance to change, script theory, and loyalty.
157 pages, 5 black & white illustrations, 3 colour illustrations, biography
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | November 14, 2016 |
| ISBN13 | 9783319418834 |
| Publishers | Springer International Publishing AG |
| Pages | 138 |
| Dimensions | 148 × 210 × 14 mm · 308 g |
| Language | French |
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