Trust in Communication Management - - Books - Peter Lang AG - 9783631675373 - July 5, 2016
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Trust in Communication Management New edition

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Trust in Communication Management New edition

This book aspires to make an expedient contribution to the trust-based body of knowledge. It approaches trust from the standpoint of different sub-branches of communication discipline, including brand management, public relations research, comparative advertising, health communication, political communication and digital communication.

368 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released July 5, 2016
ISBN13 9783631675373
Publishers Peter Lang AG
Pages 368
Dimensions 280 × 150 × 22 mm   ·   476 g
Language French  
Editor Okay, Aydemir