Well-Designed: How to Use Empathy to Create Products People Love - Jon Kolko - Books - Harvard Business Review Press - 9781625274793 - November 11, 2014
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Well-Designed: How to Use Empathy to Create Products People Love

Jon Kolko

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Well-Designed: How to Use Empathy to Create Products People Love

In this jargon-free and practical book, product design expert Jon Kolko maps out the design process, demonstrating how it will help you and your team conceive and build successful, emotionally resonant products. You need to deeply understand customer needs and feelings, and this understanding must be reflected in the product.


224 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 11, 2014
ISBN13 9781625274793
Publishers Harvard Business Review Press
Pages 224
Dimensions 165 × 245 × 24 mm   ·   524 g
Language English  

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