The Satisfaction of Change: How Knowledge and Innovation Overcome Loyalty in Decision-Making Processes - Palgrave Studies in Democracy, Innovation, and Entrepreneurship for Growth - Manlio Del Giudice - Books - Springer International Publishing AG - 9783319824550 - August 7, 2018
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The Satisfaction of Change: How Knowledge and Innovation Overcome Loyalty in Decision-Making Processes - Palgrave Studies in Democracy, Innovation, and Entrepreneurship for Growth Softcover reprint of the original 1st ed. 2017 edition

Manlio Del Giudice

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The Satisfaction of Change: How Knowledge and Innovation Overcome Loyalty in Decision-Making Processes - Palgrave Studies in Democracy, Innovation, and Entrepreneurship for Growth Softcover reprint of the original 1st ed. 2017 edition

This book analyzes the impact of the digital economy on customer satisfaction, shopping experience, resistance to change, script theory, and loyalty.


138 pages, 3 Illustrations, color; 5 Illustrations, black and white; XIII, 138 p. 8 illus., 3 illus.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 7, 2018
ISBN13 9783319824550
Publishers Springer International Publishing AG
Pages 138
Dimensions 190 g
Language German  

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