Positioning: The Battle for Your Mind, 20th Anniversary Edition - Al Ries - Books - McGraw-Hill Education - Europe - 9780071359160 - December 16, 2000
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Positioning: The Battle for Your Mind, 20th Anniversary Edition 3rd edition

Al Ries

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Positioning: The Battle for Your Mind, 20th Anniversary Edition 3rd edition

This 20th Anniversary Edition makes available to business and marketing professionals---including tens of thousands of Ries and Trout groupies, worldwide---the work that forever changed the way marketing strategy is done.


246 pages, 50ill.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 16, 2000
ISBN13 9780071359160
Publishers McGraw-Hill Education - Europe
Pages 272
Dimensions 195 × 212 × 26 mm   ·   568 g

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